MAY 2020 – Northwind Pharmaceuticals is excited to announce the addition of Elizabeth “Beth” Cisco to its Leadership Team as Vice President, Marketing and Client Strategies. Cisco joins Northwind from Hendricks Regional Health where she was instrumental in leading the health system’s progressive employer health service line as Executive Director of Marketing and Employer Strategies. Cisco brings over 24 years of experience in strategic marketing, brand development, and employer-based health and wellness solutions development to Northwind’s fast-growing pharmaceutical platform for self-funded employers.
“Beth Cisco is a veteran marketer, strategic thinker, and difference maker in the rapidly evolving healthcare delivery space,” said Phillip Berry, CEO. “She brings strong leadership, a servant leader approach, lots of energy, and deep experience built on her many accomplishments, to Northwind and our clients. We are very excited to add her special blend of expertise and enthusiasm to our team.”
Cisco has a unique perspective, not just through her career experience spanning over two decades, but also as a previous Northwind client partner. “I am honored and excited to join the Northwind team, and to help bring our compelling value proposition to wellness clinic managers, benefit advisors and employers across the country,” she said. “The opportunities right now are limitless to help innovative employers and clinic groups leverage and optimize their investment in medications, all while saving money and improving patients’ overall health and well-being.”
Cisco is an accomplished regional and national speaker on topics ranging from measurable and accountable healthcare marketing, data-driven consumer acquisition to employer strategies. She has led award-winning teams recognized by American Advertising Awards, Healthcare Marketing Report and Telly Awards. Beth is passionate about community engagement, and has served on the boards of Cancer Support Community, American Heart Association, Little Red Door Cancer Agency, Indiana Repertory Theatre and others.
Northwind provides pharmaceutical repackaging, fulfillment, and support services to patients, medical providers, and employer groups nationally. Through its innovative Rx@Work™, Rx@Home™, and RxAdministration™ solutions, Northwind enables medical providers to get prescription drugs to their patients when and where needed while decreasing drug costs for self-funded employers.